Marriott
- 106keys
- 2017joined
Four Points by Sheraton · Plano, TX
We own and operate hotels across Dallas–Fort Worth.
Six hotels under Marriott and Hilton flags, a seventh under construction, and a home office in Grapevine. Privately held and independently operated. Founded in 2004 by a family that has been in hotels since 1981.
Who we are
We run the hotels we own.
Kriya acquires, develops, and operates select-service and extended-stay hotels across North Texas. We are not a third-party manager working someone else's asset — we sign the loans, carry the flags, and run the buildings ourselves.
Being privately held changes how we operate. Decisions get made by the people whose names are on the note, not a committee three time zones away. We buy and build hotels to run them, not to flip them — which means we underwrite for the next twenty years instead of the next exit.
We weren’t trying to build an empire. We were trying to build a good business, the right way, room by room.
Featured · 01 / 03
Aloft · Trophy Club, TX
Aloft Trophy Club Westlake
A design-forward hotel for the Westlake corridor — open kitchens, late-night W XYZ bar, and the kind of bright, loft-style rooms that make a long week on the road feel a little less long.
View propertyPortfolio
Six hotels. Two brand families.
One way of operating.
In hotels since1981
Forty-five years of compounding craft.
- 1981The family enters the hotel business.
- 2004Kriya Hotels is founded, and the second generation joins the business.
- Operating hotels6
- Under construction1
- Team members~147
- Years in hospitality45
What we do
Three disciplines.
One operator.
We don't outsource the parts that matter. Every hotel we touch is one we plan to keep — and operate — for decades.
01
Investment
We invest our own capital alongside select partners — in markets and buildings we know firsthand.
02Development
Ground-up construction and major repositionings, managed by the same family that will run the hotel on day one.
03Partnerships
Bring us a hotel, a site, or a deal. We take an equity position and operate the asset ourselves — never a fee-only manager.
Careers
Build a career,
not just a job.
Our longest-tenured team members have been with us for two decades. We hire people we expect to grow with — front desk to General Manager, housekeeping to Director of Operations.
See open roles- Avg. tenure, leadership
- 11 yrs
- Promoted from within
- 68%
- Team members
- ~147
- Brand training paths
- 12+
Journal
What we're working on.
- Insights9 min read
FIFA World Cup 2026: Group Accommodations for Crews and Contractors
Dallas–Fort Worth hosts nine World Cup matches across five weeks in 2026. Here's how Kriya's six properties are preparing to house the crews, broadcasters, and contractors behind the tournament.
- Press5 min read
Homewood Suites Northlake Breaks Ground in AllianceTexas
Kriya Hotels and its development partners broke ground on a four-story, 75,853-square-foot Homewood Suites by Hilton in Northlake — targeted to open in mid-2027.
- Insights8 min read
The Five Stages: Taking Hotels from 'Meh' to Better
A revenue manager's field guide: why most hotels are stuck at stage three, and what it takes to build a genuine revenue-management culture.
Work with Kriya
If you own a hotel — or want to — we should talk.
We partner with a small number of owners, capital partners, and brand reps each year. The work is long, the relationships longer.